Monday, December 14, 2009

PGA is Bracing for Season without Tiger Woods

Ok so Ive been following this Tiger Woods story on Tech4000 basically because I like golf, and find this story quite interesting, I have my opinions on the whole thing, but well for now Ill leave them to myself (not).

Was reading some interesting stuff on the story and happened by this article which I have included below for your reading pleasure.

Actually believing that golf wont be the same is terrible, there is no reason 1 man should have a hold of a spot like that, they boast a 50% loss in revenue if tiger quits golfing, I guess if you really think about it, do YOU know the names of any other golfers, and they have to be LIVING and PLAYING the game, not the guys you remember you dad talking about!

Sad to say that I guess tiger leaving the game will really suck, but then again so did his 'girlie friends'

I find this a fitting end to this golfers career, when you play I guess you should pay as they all say!  Anyhow, read a bit and let me know what you think.  Thanks!


Stewart Cink was at a birthday party when he learned about Tiger Woods taking an indefinite leave from golf. A friend had the news on his cell phone, and even as the page loaded with the announcement, Cink figured a punch line was coming.
Then he noticed a text message on his own phone, along with four or five voice mails from the media.
“That’s when I knew this was serious, and not just another joke,” Cink said Saturday. “I didn’t really have a reaction. I really wasn’t surprised. It’s probably the right thing for him to do.”
How serious is it for golf without its biggest star?
The ramifications for Woods and his sport began to unfold Saturday. One of his sponsors, Gillette, said it won’t feature the world’s richest athlete in its marketing campaign while Woods takes time off to repair his personal life.
He has been married to Elin Nordegren for five years, and they have a 2-year-old daughter and a 10-month-old son.
“This is supporting his desire to step out of the public eye and we’re going to support him by helping him to take a lower profile,” Gillette spokesman Damon Jones said.
Such a move will be far more difficult for the PGA Tour. Woods has been the face of golf for more than a decade, and the sport had no trouble pitching its squeaky-clean image behind a star who had avoided even a hint of scandal.
Woods’ world has imploded over the last two weeks, however, with lurid tales from alleged mistresses and Woods admitting to the “disappointment and hurt” his infidelity caused so many, starting with his family.
“It’s probably damaged the game to a degree,” Greg Norman, golf’s biggest draw in the generation before Woods, said at his Shark Shootout in Naples, Fla. “I get texts from family members whose kids idolize Tiger, and they don’t want to tell them because they don’t want to pollute their minds with what’s happened.”
While many questions remain about exactly what did happen - over the course of Woods’ marriage and the Nov. 27 car crash just outside his home - his decision Friday to take an “indefinite break” from golf has fans and his colleagues buzzing about when or if he’ll return.
“It’s a scary vision. It’s a very scary vision,” Ryder Cup player Graeme McDowell said. “We’re under no illusions. We’re much more prosperous golfers for having Tiger Woods playing in our era.”
No one knows how long Woods will be gone. Everyone does know Woods’ absence will be costly.
A year ago, he missed eight months, including two majors and a Ryder Cup, while recovering from reconstructive surgery on his left knee.
“Just the absence itself, we’ve been through that,” Cink said. “I don’t think it’s any rocket science in saying him not being involved in golf for a while is going to hurt ratings. He’s exciting. And him not being there makes it less exciting.
“No one can take the place of Tiger Woods out there,” he said. “The rest of us are going to have to put on a better show.”
The PGA Tour already has 33 tournaments scheduled for network television in 2010, with 10 more on the Golf Channel. When Woods was out with his knee injury, ratings typically plunged 50 percent.
The ratings Woods attracted is what helped the tour negotiate blockbuster deals with the networks that allowed prize money to quadruple since he arrived. Most believe ratings won’t suffer from Woods’ image being tarnished, and might even improve whenever he does return because of all the publicity.
Former CBS Sports president Neal Pilson said the networks’ loss in ad revenue will be much less severe than the drop in ratings.
Companies that advertise around golf are attracted by the demographics of the sport’s core fans, said Pilson, who now runs his own consulting business. Most of those fans watch golf whether Woods is involved or not. The casual fans who tune in only when Woods is in contention aren’t the viewers these advertisers are targeting.
“While you may have a 50 percent increase in viewership, a lot of that 50 percent is just bonus,” he said.

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